
7 Niseko towns plan Ghost of Yotei tours to pull visitors outside Japan’s ski season
With Ghost of Yotei selling 3.3M+ copies by November 2025, local towns are cashing in on a game’s scenery-first tourism play.
By Turki Al-Mutairi·· 4 min
1 briefing · “niseko”

With Ghost of Yotei selling 3.3M+ copies by November 2025, local towns are cashing in on a game’s scenery-first tourism play.