Scary Movie rockets to $52.7M franchise-opening record as previews hit $23.5M
Deadline’s Friday update signals a comeback for the Wayans Brothers and a punchy start for Paramount-Miramax.
By Maha Al-Juhani·· 3 min
2 briefings · “paramount-miramax”
Deadline’s Friday update signals a comeback for the Wayans Brothers and a punchy start for Paramount-Miramax.
The box office gap is already telling the story: Paramount-Miramax's reboot is setting a hotter pace than Amazon MGM's $170 million bet, and opening-night momentum may matter as much as brand recognition.