E1’s destination events and RaceBirds quietly bring Formula 1-style hype to open water
Rolling Stone’s report shows how E1 is staging star-powered races and sleek boats to turn sailing into a product.
By Maha Al-Juhani·· 4 min
1 briefing · “e1”
Rolling Stone’s report shows how E1 is staging star-powered races and sleek boats to turn sailing into a product.