
Spotify says BTS’ “NORMAL” hit a K-pop music video single-day record on July 17
A streaming milestone plus a 48-hour Spotify-only window sets the playbook for next-gen rollout strategy.
By Maha Al-Juhani·· 3 min

Curating from trusted global sources…
3 briefings · “spotify”

A streaming milestone plus a 48-hour Spotify-only window sets the playbook for next-gen rollout strategy.

Billions Club era hits a new peak: Spotify and Amazon cite top single-day and 24-hour global debuts after June 12.

Swift’s Toy Story 5 tie-in hits Spotify with the most-streamed country-song-by-a-female milestone in a day.