Backrooms hits $100 million in 6 days, and A24 just made history
The horror hit crossed a massive box office line faster than most arthouse films ever do, reshaping what A24 can do in theaters.
By Maha Al-Juhani·· 3 min
2 briefings · “backrooms”
The horror hit crossed a massive box office line faster than most arthouse films ever do, reshaping what A24 can do in theaters.
The internet-born creepypasta just crossed into studio-scale success, and the early payoff is clear for filmmakers betting online IP can travel.